New Investor Campaign Calls to Prepare for Future, Replace Gold with Bitcoin

New Investor Campaign Calls to Prepare for Future, Replace Gold with Bitcoin

The movement to decouple gold from the world economy started in 1971. Now, it returns to the forefront with the It is Time to Drop Gold campaign launched by Grayscale.

Bitcoin Has Superior Physical Properties

On May 1, 2019, Grayscale Investments, one of the largest digital currency asset managers, launched a provoking campaign aimed at challenging investors to reconsider their traditional beliefs about gold investing and instead embrace Bitcoin as a superior alternative. In this regard, Barry Silbert, founder and CEO of Digital Currency Group, told MarketWatch,

Bitcoin has superior physical properties and market utility.

Grayscales social media ad campaign #DropGold is based on the premise that the yellow metal is obsolete as a store-of-value in the new global digital, economic model.

Specifically, Grayscale describes its campaign as,

#DropGold is our ad campaign which focuses on the emergence of Bitcoin as an alternative to investing in gold. Its not only about building awareness around Grayscale and GBTC, but also about the emergence of digital currencies as a viable asset class. The campaign aims to shift the mindset around modern investment opportunities and portfolio allocations.

Grayscale argues that Bitcoin is far better than gold. Thats because Bitcoin possesses a superior composition of good money qualities made for a digital global economy.

The firm details several features to highlight Bitcoins superiority to gold in: verifiability, durability, portability, divisibility, fungibility, and recognizability. And, scarcity (only 21 million bitcoins will ever be produced, by around the year 2140).

Additionally, Grayscale compares Bitcoin to gold in the characteristics shown in the chart provided by Grayscale below.

Is Gold Really the Best Investment in Todays Digital World?

Gold has played a very influential role in human history for thousands of years. For millennia, gold was used as a symbol of wealth and as currency.

In 1792, the United States Congress decided to adopt a gold and silver standard, establishing a fixed price of gold in terms of U.S. dollars. Thus, gold coins became legal tender in the country. Later on, in 1944, the Bretton Woods Agreements created a world gold exchange standard, where the price of gold was pegged to the U.S. dollar.

Then, in 1971, gold began to decline more explicitly when President Richard Nixon ended the Bretton Woods system. As a result, now, no country uses the gold standard.

Today, data indicate that Bitcoin is already outperforming gold, as well as Nasdaq and the S&P 500.

Thus, Grayscales new movement questions whether gold is indeed a good investment, and emphasizes,

Gold represents the past Nixon dropped the gold standard in the 70s. Its time to prepare your investment portfolio for the future.

What do you think of investors replacing Bitcoin for gold in their portfolios? Let us know in the comments below!

Images via Grayscale, Shutterstock

The post New Investor Campaign Calls to Prepare for Future, Replace Gold with Bitcoin appeared first on

01.05.2019 / 20:40 31
The Case for Bitcoin as a Store-of-Value, Can it Really Rival Gold Going Forward? The Case for Bitcoin as a
Grayscale Investments, a crypto asset fund overseen by Barry Silbert, has announced that it will launch an advertising campaign in a few weeks that
Investment Firm: Bitcoin Might Already Be Better Than Gold, Heres Why Investment Firm: Bitcoin Might Already
Satoshi Nakamoto, the pseudonymous creator of the Bitcoin (BTC) project, always expressed an inkling of mistrust and cynicism towards centralized
Bitcoin Price Boosts Grayscale Digital Asset Fund to Over $1 Billion Bitcoin Price Boosts Grayscale Digital
The worlds largest cryptocurrency asset manager, Grayscale Investments, saw its value of Assets Under Management (AUM) top $1 Billion yesterday.
Barry Silbert: Bitcoin Has Won The Race To Be Digital Gold Barry Silbert: Bitcoin Has Won The
The vast majority of digital tokens will go to zero, Digital Currency Group CEO, Barry Silbert told CNBC. However, he is still as bullish as he
Huge Inflow into Crypto Investment Fund Despite Bear Market Huge Inflow into Crypto Investment Fund
Crypto investment fund Grayscale has revealed it received record-breaking inflows of money during the first six months of 2018 even though the price
Grayscale Launches Crypto Investment Trusts for BCH, ETH, XRP, and LTC Grayscale Launches Crypto Investment
Grayscale Investments has announced the launch of four new single-asset cryptocurrency investment trusts for bitcoin cash, ether, litecoin, and
Comments (0)
Add a comment
Comment on